web-design

What is web design and what do web designers?

Browsing the internet, have you abandoned a website because of the design, since it does not seem like a serious business or it is not clear to you what it offers and how to contact them?

What do you do if the website you entered is slow or does not load on your phone or tablet?

These and other important aspects of design are what lead to the success of a website and therefore the business that is promoted and provides its services through it.

So that your company’s website does not have these common errors, you must have a quality web design and having the help of a professional in the area is the best solution.

If you want to learn a little more about the concepts, technologies, advantages and the world of the web designer, I invite you to read this post …

What is web design?

It consists of the planning, design, implementation and maintenance of websites. It covers different aspects such as graphic web design, interface design and user experience; media interaction such as: audio, text, image, links, video, and search engine optimization.

To achieve the final result that is displayed in your browser when entering and browsing a website there is a dedicated and sensitive work on the part of a person who strives for you to have the best experience.

Markup languages ​​such as HTML or XML are used to create the structure of the web. CSS is used to style elements written in HTML. There are several frameworks that come predefined with attractive styles and modern web design patterns, such as Boostrap. The JavaScript language is used for animations, for a long time this has allowed to brighten up the content of the web and outdated the static, unattractive web of the past, there are also different frameworks and libraries for this purpose, such as JQuery.

The creation of sites can be done from tools such as Adobe Dreamweaver (which will require the professional to know more about the codes) and CMS, the so-called content management systems, very popular today, which allow to design a website more quickly and thus meeting the growing demand for these websites.

WordPress is a popular one with a wide variety of templates and plugins that allow you to make modern and super attractive designs.

What elements should not be missing in your web design?

We cannot talk about a professional website without mentioning some key elements:

Responsiveness

This is what allows your web design to look perfect on any type of device, PC, laptop, cell phones, tablets. An adaptable design is essential for the user experience and to be able to display the content of your website appropriately at all times. It is estimated that more than 70% of the world’s population today use their mobile devices such as tablets and cell phones to perform online searches. If your website is not responsive, you will lose the opportunity to sell to this growing group of potential customers.

Scannability

Textual information that is perfectly legible, with spaces between letters and line spacing. An example:

Would you like the text of your website like this

Would you like the text of your website like this

Would you like the text of your website like this

Or this seems better to you

Or this seems better to you

Or this seems better to you

Typography

The font used on a website should be as standard as possible, use a maximum of 2 fonts, for example one for the headings and another for the texts, but they should be similar, do not change the font to change, that gives much to be desired in a web design. Also that the typography is legible, without much adornment, clear and attractive.

Loading speed

Google Search values ​​the loading speed of websites in a positive way, so much so that it influences web positioning, that is, the place where the web page shows in the search results of a user, according to the technology giant a web that takes more than 2 seconds to load affects the user experience.

Benefits of investing in a quality web design

There are many benefits, especially for businesses, today everything moves through the internet, the Covid-19 pandemic has accelerated this new way of doing business, businesses that are not shown online lose thousands of online users every day that can become potential clients:

1. As they say, the first impression is what counts

As I call it, the doors of your business in the digital world, your website will be the one that attracts or draws more customers to your business, that depends on the seriousness and value that you can give to it. Many want to save, looking for cheap deals or trying to do it themselves, but experience and setbacks have taught me that the only thing they really accomplish is wasting time and money in these efforts. My advice focus on your business and let a professional take care of your web design so that both succeed hand in hand, your business + your website.

Think what you would do if you saw two companies on the internet that provide the same services, which one would you choose? The answer is obvious, the one that shows your products and services in a more attractive way, is easier for you to navigate and provides varied options to contact, buy or hire.

2. The holy grail of search engines SEO optimization

As its name indicates, Search Engine Optimization or SEO for its acronym in English as it is popularly known, refers to all the optimizations that are made to websites to be found naturally by search engines such as (Google, Bing , Yahoo, etc). This strategy is widely used by web designers and Digital Marketing specialists, to achieve the position of a web page at no cost, of course it is a somewhat slow process and takes constant work, not so with Search Engine Marketing or SEM for its acronym in English, but this usually has high costs and does not maintain a stable result. If you manage to implement a good SEO on your page, with constancy, you will see the results arrive when you least expect it.

I’ll explain how it works, users search online for a specific company or service that meets their needs, they search for terms in search engines like Google. Statistically, these users will visit the first pages that appear in the search result.

If your site is out of date, it means that it does not contain the specific content necessary to be selected and indexed by these search engines.

So instead of being on the first page of results, it can appear between pages 5 or 6, for example, and never be seen by your audience.

Therefore, having a good SEO ranking is one of the best methods to generate new customers without having to resort to paid media ads.

3. Advantage over the competition

Having a professional website allows you to be among the first in your niche compared to competitors who, if they do not have a website as good as yours, you are going to have an advantage in the digital world.

That is, when your competition is just beginning to realize the benefits of having a professional website, you will already have established

Decide your online presence and you will continue as a leader and reference in the market.

4. Greater income generation, the web works 24 hours a day, 7 days a week, 365 days a year, it is as if you had your business open all the time.

A professionally designed website will attract more attention and therefore visitors. People, by nature, generally look for what appeals to them and this is no different in the world of web design.

That is why it is important to have professionals in the area for the visual construction of your website, because the more people visit it and are convinced to stay longer, both for the content and for the design, the more likely you are to convert those visitors into customers. That is, the greater the possibility of generating income.

5. Increased word of mouth marketing

Have you ever visited a website whose design attracted your attention to the point of making your friends and colleagues talk about it? Trust us: This effect on people is more common than you think. So having a quality website can strengthen your word of mouth marketing.

After all, a good design and intuitive navigation give your visitors a great experience, as well as attracting people with a predisposition to know your business, which is the first step to become customers.

6. More practical and faster access to your business

Internet access is available on almost every mobile device or tablet these days.

Therefore, having a quick and easy way for customers to find your phone number, address, or email contact is a great business advantage that websites can offer.

Also, they can easily find out what you do and what you can offer them. You don’t have to say too much to get people’s attention. Sometimes you can let the design speak for you.

What does a web designer?

As a web designer I do more than design, our company is 100% committed to our clients, we want them to perceive real changes in their businesses, not only do we offer you an adapted design designed only for your business, we go further, we make you the best offer to create the perfect website that fits your business, what do I mean? I will explain in a simple way through an example.

You are a client who contacts us because you want to launch a sportswear sales business, you do not have a budget to create a virtual store and you ask for a consultation on a website to promote your products, adjusted to your budget.

The idea that due to a lack of budget an entrepreneur cannot launch a successful business the first time, it does not go with the principles of our company, as a designer I make a completely free Business and Marketing Plan accompanied by a tight budget and financing plans so you can get the website your business needs, not the one your budget allows.

I also build your personalized brand with an impressive web design and all the technologies and requirements explained above.

In addition to this, I go further, I offer you the best deal of your life to forget about all those aspects that make your business blur (Marketing, commercialization, positioning, business management).

I put all the technologies at your disposal with an expert to advise you and to bring your business idea to success, not only in dreams, we make it possible.

Contact us today and tell us your business idea, we will help you develop it, we value everyone’s commitment and desire to grow.

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Why do I need an application to manage my business?


Many believe they have the answer to this question, which is seemingly simple, but it is not. Everyone dreams of launching their own business, but they don’t take into account all the key aspects of running a business successfully.
The basic structure of a business to function properly is:
Products or services that are marketed.
Assurances to execute the services or sell the products.
Marketing and Marketing: sales management, product or service promotion channels, customer management.
Legal issues: Legalize the business, Service contracts, etc.
Human Resource: Management of workers, salaries, control of services performed, etc.
Economy and finance: Costs, expenses, profits, costs, etc.
Entrepreneurs rarely have the budget to hire specialists who can cover every aspect of their business management, so they are forced to perform several roles at the same time, this leaves them without time to attend their business, improve their services or expand. .
This feeling is widespread and every entrepreneur or business owner eager to grow finds himself at this crossroads. For this reason we offer you a solution, turn your business into an intelligent business, with the help of technology we will be able to computerize your business and you will obtain a business platform focused on managing yours. With a single click you can control everything that happens in your business.
Get in touch with us and we will tell you more about this attractive proposal, a unique opportunity in the market, the comprehensive management of your business on a single platform, with a 24/7 business specialist available to you.

marketing-digital-post1

What is digital marketing and what tools, techniques, platforms are used?

The internet has endless possibilities, it is one of the most relevant technological advances of humanity, it allows us to evolve in a dizzying way the way we do everyday and daily things, it has incredible flexibility, we can change paradigms, customs and traditional ways to do things, in the shortest time, without so much effort, is really amazing.

The services that we can enjoy through the network are so varied and necessary. Who can imagine the world today without Google or other browsers? How many times has saved from trouble? Not just browsers, devices like Alexa, which make any task around the home easy.

All this technology empowers businesses today, the level of entrepreneurship has skyrocketed compared to previous years, everyone has an idea and everyone has the tools to carry them out, but sometimes, they don’t know they exist, or how use them to your advantage.

If the Internet has infinite possibilities, how can I know that I am exploiting it to the fullest for the benefit of my business? I’m going to show you everything that a Digital Marketing specialist can do for your business.

Inbound Marketing

Attraction Marketing as its name indicates, the objective of this Marketing is to get to know your customers, your target audience, to create strategies focused on satisfying their real needs and establish a communication channel in both directions.

The strategy is to discover the interests of the public through online search tools and publish materials that satisfy them.

When that is put into practice continuously, you create your audience, generating a constant communication channel with it. In other words, the company talks to its audience, not just messages.

Consequently, your posts are being searched for by more and more people. Through this communication, it is possible to understand the increasingly specific interests of the public and move forward to serve them.

Here are some of the most important all-in-one inbound marketing tools, which allow you to perform multiple functions from a single platform.

Marketo: Comprehensive marketing organization and management solution where we can control automation tasks, inbound marketing, email, social networks, events, sales and financial management. One of its strengths is the lead score, although it comes at a fairly high price.

Eloqua: It has a very friendly and easy-to-use user interface. With the most modern technology for Marketing and great customer service. The negative is that you must integrate it with the financial data of the company.

HubSpot: One of the most popular Digital Marketing tools today, it has inbound marketing tools to attract, convert and manage sales with customers. It is excellent value for money, as well as offering trial time before you buy to test services and tools.

Act-On: It is a software based on the simplification of processes. It is designed for users who are looking for a product at a competitive price, but with the necessary functionalities to develop an inbound marketing campaign.

Pardot: Software that belongs to Salesforce (leading CRM system in the market), so it allows a good integration with this platform. It is also a valid option to design and implement inbound marketing actions.

These are some examples, there are thousands of online systems that offer functionalities to carry out successful inbound marketing.

Content marketing

Communication is the basis of human relationships, it is very difficult to make a special and lasting relationship when we cannot communicate well, Content Marketing is based on the use of strategies that allow us to communicate effectively with online users, leads and our clients. We are going to define it as the strategic process of publishing relevant and valuable materials and information, in order to attract, convert and enchant the audience.

For that, you need to spread your content in regions of the Internet that are attractive to you.

There are some standardized methods for this, such as a corporate blog, company site, and social media profiles. Other tools are:

Infogr.am: Allows you to create an infographic without being an expert on the subject. In three simple steps you will have the infographic you needed and for free.

Envato: The Envato environment offers us endless templates and designs of all kinds. Websites, blogs, psd, music, videos, effects and a long list of creative products for you to make use of.

Folyo: It is a private community of designers and creatives where we can choose the one that most        we like or are interested in developing our project.

One hour translation: Human translation service in more than 75 different languages. Fast and efficient

PlayFilm: Interactive video creation software with endless possibilities at the integrated marketing level. It allows you to create entire funnels without leaving the video.

Marketing on social media

The social network, another impressive invention of the internet, it changed the way we communicate, we get closer in an easier and more attractive way with our friends, family, etc., no matter where you are in the world, your community is multicultural, multilingual, everything is incredible.

Of course this also applies to business, it is an effective way to create an online community around your business, with real people talking about your products and services, giving feedback to your company and getting to know your customers in a more intimate and personal way, a channel of communication where you publish content of your business and get reactions from your community at the moment, you can effectively measure the acceptance of what you offer. You can also segment your target audience, search for people by their interests, send publications to specific groups, of course, since these options are paid, obviously that is the profit of all social networks.

An effective social media strategy must generate a significant participation in the generation of traffic for your domain, but, at the same time, it is a channel of communication and dissemination of the brand.

The social networks that are in trends and that will dominate in 2022 are:

Facebook: The social media giant will continue to trend in 2022, now with the new name of its company Meta and the Metaverse project proposed by the company’s CEO, it continues to be the most used social network in the world with more than 2,200 million active users per month. Thanks to the fact that this platform is one of the ones with the greatest possibilities for creating content, it will continue to show itself as a leader over the others. It also provides various options for businesses to promote their brands.

Twitch: It is a streaming platform that has managed to demonstrate its importance within the internet community and its characteristics make it belong within the platforms that should be focused on to carry out new marketing strategies. It allows us to create different content that was of particular interest to users during the pandemic; Europa Press mentions that this platform has grown by 16.5 percent in the first quarter of 2021, achieving a historical maximum of 6,300 million hours viewed compared to the 1,060 million hours of Facebook Gaming and YouTube Gaming. Its effectiveness lies in the fact that we can enjoy various contents that show us a closer side between influencer and user, achieving greater connectivity by having the opportunity to make daily naturalized talks even with soccer stars.

Twitter: Twitter has been effective in the face of new trends, in addition to its latest updates and future plans with new functions, they will allow it to have even more support from the influencer and content creator community, since it will support them with the possibility of monetization (even with Bitcoins), creation of audio content, provide financial, technical and marketing support (the navigation is less annoying). Twitter will grow its level of influencers membership during 2022.

TikTok: According to The Social Media Family, TikTok achieved a user increase of 60 percent in 2019, in 2020 the app was downloaded more than 14 million times and is currently the seventh most used social network in the world. The user has shown his comfort in front of this platform since it is ideal to be entertained for short periods of time due to its short videos, which are easily viralized and which shows thousands of people making content that you are looking for; This platform will continue to grow and will become one of the social networks that will dominate during 2022.

Instagram: The platform most used by influencers worldwide, will continue to trend thanks to its image and video format, where brands and other idols are present. In addition, its reels have shown effectiveness in the acceptance of content, however, this will not have an exponential growth during 2022 unless it opts for some new update.

You know, if your business does not have a presence in these social networks, you are losing millions of people who may need your products or services but do not know you.

Email Marketing

Once the aforementioned strategies have the desired effect, you will have a database full of information about potential customers or customers who have already enjoyed your products or services. So you can send emails for commercial purposes to a group of contacts obtained by your efforts and digital strategies or by an Internet company that is dedicated to selling user contacts online.

It allows you to strengthen your brand, sales generation, communication with customers and potential customers, whether in an e-commerce store or in any company that offers products and services.

The direct communication channel with the user is an unbeatable tool, and it can bring very effective results. In fact, it is possible to segment your lists following various factors, such as the opening rate of emails, responses, downloads of a material, among others.

Here are some Email Marketing software:

GetResponse: Tool dedicated to covering all the tasks of e-mail marketing. It allows you to import lists, create and design emails, automate shipments and publish quality landing pages. In addition, it has a free 30-day version.

Vero: A smart email sending tool. With this tool you will be able to insert and follow metadata with events, follow the actions that your clients carry out on their mobile phones, send transactional emails or send newsletters.

Aweber: You can manage your leads and automate nutrition lead chains to bring them closer to your product or service progressively. It also allows you to create subscription forms so that you can grow your database quickly.

Mailchimp: The email marketing tool par excellence and most popular on the market. From the platform you can manage your subscriber lists and launch automated and personalized email chains. It has an analytics section and is easily integrated with services such as Facebook, Twitter, SurveyMonkey or Eventbrite, among others.

Conversational Marketing: This type of marketing aims to establish and maintain a close relationship with future clients, using personalized conversation through a real person or a chatbot. It is really useful to give the customer a scalable personalized service, from the marketing department to the sales department. This concept is especially oriented to feedback. That is, listening to potential customers individually, understanding their concerns and needs to provide them with useful content based on their requests.

Affiliate Marketing: A very common way to generate income with Digital Marketing is through affiliates. If you sell a product or service, you can create a network of blogs and sites that can market your product in exchange for a commission. In the same way, if you own a blog or site and receive a lot of traffic, you can be paid to facilitate or generate sales for a producer. Generally, this is done through a banner or sponsored content.

ERP-CRM

What are CRM and ERP softwares?

The ERP or resource planning system of a company, as its name implies, controls a large part of the internal processes of a company, for example, costs, expenses, income, profits, sales statistics, human resource management, payment to workers, etc.

In short, an ERP, which is usually a modular tool, acts on the following areas of a company:

Production

Payroll

Sale control

Stock control

Accounting and Finance

Supply and suppliers

The ultimate goal of an ERP is to centralize the comprehensive management of a company in one tool, seeking better interdepartmental communication and better access to data.

Now, an ERP is complex software that requires complex actions and decisions. By bringing so many departments together, hiring is often expensive; As it is often made to measure, so is maintenance; By bringing together so much information, learning and training is often long and complex. By concentrating so many parts, it takes a lot of time, effort and money. This is the experience of other clients, we offer flexible options for you to obtain your personalized ERP.

Not all businesses have the same information flow, nor the same functional needs, having personalized software for the management of your business, it is much easier since the software will adapt to you, not you adapt to the software or settle for manage only what the system allows you. Flexibility and the opportunity to increase new functionalities are very important since a growing business needs this type of support to continue growing, so make sure you keep this in mind when you hire these types of services.

CRM is a system through which we will manage relationships with our clients, it is used to create objectives, establish strategy and maintain a close relationship with our clients. The purpose of CRM is to organize customer information, put it at the center of the company, help in business management or monitoring, and be able to draw up both sales and marketing strategies.

Unlike an ERP, the CRM contains customer information, making it a more dynamic and agile tool both in use, implementation, learning, functionalities and price.

The main functions of a CRM and what you can expect from it are:

The automation of sales processes, from the registration of leads, their follow-up, alert system or task management.

Store and activate customer information such as emails, positions, interactions with the company, meetings, source of attribution, etc.

Creation of segments for different objectives in marketing or sales, such as strategy planning, communications segmentation, sales forecasting, building a buyer persona …

Commercial monitoring and creation of processes in it.

The implementation of a CRM is essential to carry out a refined and successful marketing since, in a context such as the current one, promotion or communication actions must be segmented as much as possible to increase conversion ratios and minimize costs per lead and per customer. .

It goes without saying that CRM is also key to the proper performance of the commercial department of any company. Especially in SMEs, accustomed to working with excel, as it helps to professionalize the sales cycle and carry out an accurate and personal follow-up to each lead to end up offering better sales results.

Ultimately, CRM is customer-centric software whose purpose is to improve your relationship with the company (both before the sale and after) and increase sales.

Once the concepts and functions of both systems have been clarified, it is clear that they are really necessary for the operation of a business. We offer you incredible offers to have access to your personalized ERP + CRM system, contact us and we will explain everything we can do for your business.

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What is SEO and SEM and what tools and techniques are used?

SEO (Search Engine Optimization)

The 80% of online users search for their products or services through search engines such as Google, Yahoo, Bing, etc., if your company’s website does not appear on the first page, you have a 95% chance of no one to see or find it through browsers. What is defined as search engine optimization, that is, SEO, is optimizing your website in such a way that it can be found by the search algorithms of online search engines.

Today, search engines offer the best results for the user experience, personalized searches based on preferences, the user’s location and a number of factors that make the job of positioning a real challenge for Digital Marketing experts.

There are various techniques that you must apply to show search engines that your site can provide the best experience and thus improve your positioning.

Optimizing your pages means making them understandable to both people and crawlers. And that will depend on your performance on a combination of various ranking factors.

There are two groups of them, which we will explain below:

SEO On Page

On Page factors are those that can be optimized within your pages, such as the following:

titles,

meta description,

internal links,

use of heading tags,

ease of reading,

etc.

Therefore, you can have super attractive content, but it is necessary to demonstrate it to the robots through data structures. You need to use the code to reference your title, your meta attributes, images, hyperlinks.

SEO Off Page

External factors also influence your positioning, such as the loading time of your site, your security parameters, links received, etc.

SEM (Search Engine Marketing)

Search Engine Marketing. That name already says it all. Search engines are useful for digital strategies involving paid or organic media. When doing a search, these mechanisms will show you a list of useful links, and some of them will be advertisements.

That’s why search engine marketing is a very encompassing process. Even SEO itself is within the SEM.

By displaying organic ads or links, above all, search engines are concerned with the user experience, and this is how you can reach users who have commercial intentions when conducting a search.

In addition to organic growth, paid media offers unique growth opportunities. Web analytics tools and techniques help you find your way to a positive ROI.

Main SEM strategies:

Sponsored links or Pay per click (PPC): Refers to the purchase of media that are charged by the number of clicks received by your ad. The most common type of pay per click is search engine ads. Thus, on the Google results page, for example, there are organic and paid links.

For implement this strategy it is necessary to get into Google Adwords, the company’s paid advertising tool.

Display Ads: A display or banner is a mixture of images and text. Display ads generally do not appear on search results pages, but on websites, forming part of the chosen advertiser network.

Remarketing: Remarketing or retargeting are banners that appear for the user after he visits a website or takes a certain action on a page. Here, the idea is to be remembered by people, taking up the hook with your sales funnel.

When visiting a certain website, for example, possibly more ads from that site will appear when you visit another domain that is part of the advertiser network.

Ads on social media: Just as there are ads in search results, those can also be displayed on social media. Facebook, which includes other media such as Instagram, has its own advertising network.

In this way, the network will display specific ads for a user according to their preferences, interests and profiles that they visit.

Each of the social media has different options for the distribution of the ads, from the most basic to hyper segmentation and that makes a difference in the performance of those ads, such as Facebook Ads.

Video Marketing: It is a Digital Marketing strategy that uses audiovisual material to convey a message. In other words, it is the practice of finding trends, creating emotional content, adapting it to different platforms and uploading videos as part of a Content Marketing strategy.

Platforms such as Instagram, Facebook and YouTube, for example, offer the possibility of doing live broadcasts, which allows generating interesting materials and making a connection with the public.

Local marketing: In a simple way, local digital marketing is all those actions that are carried out to spread a brand with strategies aimed at local segmentation. Its objective is to prioritize actions so that they attract people who live or walk close to the business. In the online environment this practice is carried out through geolocation resources such as beacon. This technology can be implemented in the aisles of physical stores to monitor those that generate the most interest, based on the approach mechanism of mobile devices.

Mobile Marketing: Mobile Marketing are all those promotional and dissemination actions that are specifically created for mobile devices such as phones and tablets. This type of marketing is especially relevant in a time where 80% of people use their phone to surf the Internet and 88% of users search for a business through their mobile, according to data from Adveischool.

And it is that it has advantages that make it more than attractive for any company:

advertising all day, every day;

direct communication with the target;

precise segmentation;

lower cost than mass marketing campaigns;

easy to measure results;

great reach and potential viralization, among others.

Advanced Web Ranking: A powerful on-line software dedicated to SEO capable of monitoring our website, tracking positions, creating reports, helping us choose keywords and much more. It also allows a 30-day trial version where we can get an idea of ​​its full potential.
Webceo: Another complete marketing tool focused on SEO positioning. With Webceo we can carry out audits of our website, analyze keywords, investigate our competitors or simply make follow-up reports. A tool that also allows us a free version; although that is quite limited.
Übersuggest: Powerful online tool that allows us to obtain hundreds of keyword suggestions. Ideal to inspire us in our posts or PPC campaigns.
Moz: Formerly known as Seomoz, it is a software specialized in SEO but that allows us to perform other functions within inbound marketing. One of the most prominent components of this inbound marketing tool is the ability to get quality external links for your website.
Ahrefs: Without a doubt the link monitoring tool par excellence. Ahrefs helps us discover the links that lead to our domain and our competition. A great help in our SEO strategy.
Semrush: Finally we have possibly the best SEO tool at the international level. This tool will allow us to study keywords, analyze the competition, compare several domains, follow keyword rankings and much more. Fully recommended to develop an SEO strategy.

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Know the benefits of Digital Marketing for your business?

Digital Marketing is a type of Marketing focused on the digital world, that is, all the strategies that businesses use to attract customers and sell their products. If we analyze it in this way the word Marketing refers to market or marketing, if we are going to conceptualize we would say “Tools, platforms, technologies and digital strategies, used to build a brand on the internet and expand it throughout the digital world, to convert online users in clients loyal to our brand, constantly analyzing and measuring the indicators, to always stay at the forefront and competitive before changes in the digital market ”, it is easy to say, it sounds nice, but it really is hard and constant work to obtain tangible results.

A company with a well-defined Digital Marketing Plan, if executed correctly, will be able to achieve tangible results in a short time, since as its name indicates, the digital marketing planning of our business is carried out, we define, among other aspects, our Unique professional brand, our reason for being, vision, mission, our target market, our ideal client (towards whom we are going to direct our digital strategy), the media to be used, the budget and many more aspects. We provide the Marketing Plan free of charge to our clients, included in the service packages, we take it as part of our advice to entrepreneurs and small businesses, with which we commit 100% to their development and online evolution.

I have talked to you about some of the aspects of Digital Marketing, it is such a broad subject that we can dedicate hours to it, but the objective of our company is to relieve you of the stress that so much information can cause, so that you can lead your business to success, we consider The best way is to leave this issue in the hands of professionals and be able to dedicate 100% to your business, your products and services, if you lose time in other functions, you will not be able to manage your business properly.

Benefits we can number in the hundreds, I’m just going to summarize a few for you:

1- Increase in sales and income.

2- Increase in online popularity.

3- Increase in online reputation.

4- Users will be able to recognize your brand and consume your services on a regular basis, preferring your business over the competition.

5- Your active business, selling 24/7, 365 days a year.

6- Be known internationally and export your products and services easily.

7- Communication and constant feedback with your clients.

8- Strengthen ties and relationships with customers.

9- Implement new strategies easily, according to the trend of the digital market.

10- Be proactive and active in the digital world.

11- Always stay one step ahead of the competition.

12- Save time and money in less expensive digital strategies, unlike traditional media, which tend to have high costs.

13- Have control over expenses planning budgets in the Marketing Plan and its execution.

I could list more advantages, but I think it will not be necessary, you have the future of your business in your hands, make the right decision, the best investment is Digital Marketing, we can help you.